Singapore’s telecoms market is seeing another round of consolidation as StarHub has announced the full acquisition of MyRepublic’s broadband business. The deal, revealed on Tuesday, August 12, 2025, sees StarHub buy the remaining 49.9% stake it did not already own, giving it 100% control of MyRepublic Broadband in Singapore.
StarHub had acquired a majority 50.1% stake in 2022 after securing regulatory approval from the Infocomm Media Development Authority (IMDA). This latest transaction, worth S$105.2 million (US$81.8 million), includes the MyRepublic brand in Singapore and several key operational assets tied to its broadband operations. The breakdown of the deal shows S$94.3 million for the shares and S$10.9 million for the broadband assets, according to filings on the Singapore Exchange (SGX).
StarHub says the move strengthens its multi-brand, multi-segment strategy, allowing it to compete more aggressively in the Singapore broadband market. By owning MyRepublic Broadband outright, the company believes it can deliver greater service differentiation, cross-product bundling, and faster execution of new initiatives.
“This isn’t just an acquisition. It’s an acceleration,” said StarHub CEO Nikhil Eapen, noting that the company has built a strong foundation for growth. He added that Singapore’s broadband sector is now in a consolidation phase, where scale, quality, and resilience are becoming critical for survival.
“Smaller players may find it harder to sustain, especially without robust platforms,” Eapen explained. “Our role is to step up and provide the reliability, performance, and consistency that customers deserve at a time when they need it most.”
Despite the ownership change, MyRepublic assured customers that its other operations will continue as usual. These include its mobile services in Singapore and New Zealand under the MyRepublic and Rocket Mobile brands, as well as its digital platform arm, MyRepublic Digital.
The company stressed that non-broadband customers will continue enjoying uninterrupted services. StarHub also confirmed that there are no immediate plans for restructuring or changes to existing broadband services. “Our focus remains on delivering quality, reliability, and seamless experiences for customers as we align and strengthen the business,” a company spokesperson said.
The acquisition comes just a day after another major telecom shift in Singapore, with Keppel announcing the sale of M1’s telecom operations to Simba Telecom for an enterprise value of S$1.43 billion (US$1.11 billion).
Industry analysts say the deals reflect a tightening market in which large telecom operators are looking to consolidate assets, achieve economies of scale, and improve operational efficiencies. For consumers, it could mean stronger network reliability and more bundled service options, though competition among smaller players may shrink.
With full control of MyRepublic Broadband, StarHub now has the platform to expand its broadband services, strengthen brand loyalty, and position itself more competitively against rivals like Singtel and the newly strengthened Simba Telecom.
