Safaricom and Google have announced plans to leverage their digital and data capability to enable Kenyans to access the wide collection of entertainment, education, sports, and news content available on YouTube.
The initiative will see Safaricom avail an affordable Ksh10 data bundle to ensure that no one is left behind by the accelerated digital transformation brought about by social distancing amidst the ongoing pandemic.
The new daily bundle, which will be free on the first day for first-time subscribers, will offer 80MBs for use on YouTube, which is equivalent to up to 30 minutes of standard definition streaming and up to an hour of low definition streaming. The bundle will be available for 90 days from May 15 to August 13, 2020.
“Through this proposition, we want to leverage our extensive 4G coverage to ensure that customers who could not previously enjoy the power of the internet can access a new world of content in an affordable manner from the comfort of their phones. With as little as 10 shillings, customers can now learn a new skill, attend virtual concerts or keep up with their favourite local content,” said Safaricom CEO, Peter Ndegwa.
News Culled from Businesstoday
