Nigeria has continued to rank among the world’s most active cryptocurrency markets, driven by growing demand for platforms that prioritise simplicity, transparency and structured participation.
In response to this shift, crypto exchange Luno has introduced a structured Crypto Prediction Markets product tailored for the Nigerian market, marking a new phase in how users engage with digital assets.
The product allows customers to take positions on whether the prices of selected cryptocurrencies—including Bitcoin (BTC), Ethereum (ETH), Solana (SOL), Dogecoin (DOGE) and XRP—will close above or below a predetermined daily price level. Unlike traditional trading, participants do not purchase the underlying assets but instead engage in a defined, outcome-based system tied to real-time market data.
Powered by Limitless, the offering is designed to operate within clearly defined rules and settlement periods, providing users with time-bound opportunities to act on market expectations. The approach departs from open-ended speculation, focusing instead on structured price forecasting within the Luno ecosystem.
The development underscores evolving behaviour within Nigeria’s crypto space, where users are increasingly seeking flexible alternatives to long-term holding and conventional spot trading. Analysts note that as adoption deepens, market participants are showing greater interest in tools that mirror their growing sophistication in tracking price movements and interpreting market signals.
Commenting on the launch, the Chief Executive Officer of Luno Nigeria, Ayotunde Alabi, said the initiative aligns with changing user expectations and the company’s focus on education and responsible participation.
“We are seeing a clear shift in how Nigerians want to engage with crypto assets. Many already follow price movements closely and form strong market views; we want to lead with education as well as provide a safe and secure platform to help them apply that knowledge,” he said.
He added that the feature builds on existing user behaviour, offering a structured framework for applying market insights within a secure environment, while reinforcing the company’s broader educational efforts, including collaborations such as its scholarship initiative with AltSchool.
To support adoption, Luno disclosed that the rollout will be accompanied by “Learn & Earn” educational content and tutorials aimed at improving user understanding of market mechanics and price determination.
The platform has also introduced safeguards to promote responsible usage. Customers are required to acknowledge risk disclosures before participating, transfer funds into a dedicated prediction wallet, and are restricted from holding opposing positions—such as “Above” and “Below”—within the same market.
Industry observers say the move reflects a broader recalibration within Nigeria’s crypto ecosystem, as platforms increasingly tailor products to a maturing user base seeking structured, transparent and knowledge-driven engagement.
